The Art of Evolution:
Leveling Up Inspectiv's UX/UI While Keeping the Focus on Users.
Led a strategic platform redesign built for scale, integrating user feedback and navigating technical realities to strengthen Inspectiv’s usability and core promise: delivering signal over noise for busy security teams.
Key Contributions:
Led UX strategy and execution for Inspectiv’s platform redesign, anchoring design decisions in user research and persona development.
Introduced a persona guide in the form of an empathy map to guide feature enhancements and visual direction.
Facilitated a branding exercise to uncover aesthetic preferences aligned with user needs and security team culture.
Conducted a heuristic evaluation and gathered cross-functional feedback to identify key usability gaps and opportunities.
Built a scalable 0–1 design system using nested components and variants—designed for flexibility, consistency, and smooth developer handoff.
Picture this…
You are head of security at a rapidly growing startup, responsible for safeguarding your company's digital treasure. You and your team of three are spread thin, juggling the security needs of hundreds of engineers. The weight of your company's security posture rests squarely on your shoulders and a single misstep could result in disaster. Certainly, the last thing you want is another cumbersome tool to master.
Enter Inspectiv, a platform promising to be the beacon of hope in the murky waters of vulnerability management. Its mission? To bring peace of mind and clarity to overloaded security leaders. But as with any successful product’s journey, this story doesn't begin at the triumphant end—it starts with a humble MVP launch and the realization that the product had miles to go before it could truly claim victory.
MVP Experience
When feedback rolled in post-launch, the team saw a clear signal: the product was functional, yes, but it lacked the characteristics needed to stand out in the crowded world of security tools.
I asked, “How might we evolve Inspectiv from a bare-bones MVP into a sophisticated, trustworthy ally without alienating the users who had already begun to rely on it?”
The challenge was clear:
Transform without disrupting, enhance without overwhelming.
Always mindful of the busy security teams who couldn't afford a learning curve as steep as the threats they faced, my goal was to elevate the experience by making each page more intentional and establishing consistent ux patterns that allowed for iterative implementation.
Evolution: The v2 Experience
Setting the stage for success.
The design evolution laid a strong foundation for growth, paving the way for increased user satisfaction, increased adoption, improved efficiency, and stronger market positioning.
Enhanced User Experience: The new interface, with its improved information architecture and enhanced features, was poised to significantly reduce user friction and increase efficiency and usability.
Stronger Brand Alignment: By aligning the product's look and feel with competitive and commonly used products, the Inspectiv brand improved user trust and product credibility.
Scalability: Built with growth in mind, implementing consistent UX and UI patterns allowed for a smoother addition of new features and capabilities as the user’s needs evolved.
User Onboarding: The introduction of in-app guidance was designed to smooth the learning curve for new users, reducing time-to-value and increasing user adoption rates.